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VISUALISATION AND MESSAGE TESTING AS TOOLS TO GUARANTEE QUALITY CONTROL IN MODERN OUTDOOR ADVERTISING
| Published: | 5 years ago |
|---|---|
| Current Issue: | Volume 1 Issue 1, 2020 |
| Journal Title: | International Journal of Management and Social Sciences (IJOMASS) |
| Journal ISSN: | 1116-7718 |
| Tag(s): | Visualization, message testing, outdoor advertising, quality control, modern outdoor advertising |
| Journal Category: | Business And Management |
| Author(s): | |
| Downloads: | 5 |
| DOI: | https://doi.org/10.51739/122113816.v2i1.1904542978 |
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